We ask that you send s pre-defined list of material such as a recent press release, recent exhibition attendance figures, your current social media analytics, as well as other materials as this allows us to maximize our 90 minutes together with strategic planning rather than basic information gathering.
No marketing background required. The intensive is designed for cultural professionals who understand their programming but need strategic guidance on media relations.
Yes. The Media Strategy Intensive adapts to institutions of all sizes—from independent galleries to major museums. We'll scale the strategies to your staff capacity and resources.
Most institutions implementing the customized plan see improved journalist response rates within 60 days. Timeline depends on your exhibition schedule and implementation consistency.
The guide provides the framework; the Media Strategy Intensive customizes it specifically for your institution's context, resources, and goals.
Cultural institutions who own the Media Mastery for Cultural Institutions guide and are ready for personalized implementation support, as well as other cultural and arts institutions that are ready to improve their exhibition attendance and media relations.