The role of a curator includes: creating the exhibition concept and defining the ways in which it will be presented to the public, organizing the exhibition itself and taking the concept from idea to reality, the practical aspects of organizing an exhibition, making sure that every aspect of the exhibition is going in the right direction (in line with the larger concept, having the artist’s/artists’ best interest(s) in mind, and taking into consideration the needs and abilities of the gallery/space in which the exhibition is being organized.

Their role also includes writing any texts related to the exhibition (forewords, essays, didactic material, PR pieces), promoting the exhibition through traditional and contemporary marketing channels (TV, radio, newspaper, social media, etc.), and a whole host of other “minor” tasks that are included in organizing an exhibition.